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Tips for Investing in Your Own Retirement Resort

June 26th, 2017 | No Comment Yet

According to the 2016 Population Bulletin released by the Population Reference Bureau, there is a chance that the aging of the baby boom generation could fuel a 75% increase in the number of US citizens aged 65 and above in need of nursing home care by 2030. The steady rise in demand for retirement facilities that blend functionality, comfort, and 21st-century amenities has given rise to a lucrative industry where a senior investor can get a high return on their investment and capitalize on the existing market gap while at the same time catering to the needs of their peers. Nevertheless, meddling in the retirement resort business can be risky, which is why you should think through the investment carefully before you sign your name on the dotted line and put all your cash at stake. To stay on the safe side of the retirement resort investment, put these smart tips to use and watch your capital multiply as months go by.

1. The right nursing home location

Location is the first thing you need to take into account when looking to make a nursing home investment. As a rule, population aged 55 and above is particularly weather-sensitive, which is why a majority of retirement resort seekers look for accommodation in warm climate areas such as Florida and California. For this reason, it’d be best for you to invest in a retirement home in a region with favorable weather conditions. Also, the vicinity of first-rate healthcare services is a factor in nursing home turnover, which is why many retirement communities are located in the vicinity of universities such as Johns Hopkins and UCLA which offer superb healthcare.

2. Consider your target age group

As an increasing number of baby boomers begin to turn to luxury retirement homes for a lasting accommodation fix, nursing homes will be able to fine-comb their applicant lists and define an ultra-specific target market. As a newbie retirement resort investor, you should carefully go over the amenities your nursing facility will offer and decide on the type of healthcare services which will be available to the residents. To stay on the safe side of the nursing home investment, try to narrow down the target demographic based on age, condition, and nursing requirements. With the target market in place, it’ll be easier to come up with a winning marketing agenda.

3. Choose facility amenities wisely

Modern times call for modern nursing home amenities, but you’ll need to pick retirement resort services carefully if you want to maximize renter appeal and profit. Your choice of nursing home amenities will largely depend on the target audience but as a rule, most popular extracurricular programs for the elderly include age-adequate workouts, educational courses, and recreational activities such as charity and community work. These days, high-speed Wi-Fi is another feature nursing home users regard with an approving eye, so if you want to get the biggest ROI, make sure your renters have 24/7 access to the web.

4. Be braced for unplanned costs

Running a retirement resort is a pretty costly affair, so you should be prepared for unanticipated costs and have a pool of readily disposable cash at hand for the unanticipated expense scenario. If you’re about to make a retirement home investment without backup funds in place, at least research different funding options, such as bank loans, online lending, short-term loans, 401k loans, or grants. Nursing home investments are no different from other business ventures out there: you never know when and where the need for extra cash may arise, which is why you should do what you can to secure sufficient funds for every investment curveball business fates may decide to throw your way.

Ready to invest in your own retirement resort? Follow the tips above and your nursing home will soon start making huge waves in retirement community waters and attracting a steadily growing number of renters.  Good luck!

Author: Emma Miller





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